Press Release: The HP Photosmart 335 Compact Photo Printer is a Lightweight Photo Printer that Delivers True-to-Life Panorama Prints, on the go


London, UK, July 1st, 2005 - HP (NYSE, Nasdaq: HPQ) today announced the launch of its latest portable photo printer, the HP Photosmart 335 Compact Photo Printer. Compact and weighing less than 1.4 kg, this photo printer is a perfect portable device that can be taken anywhere and used to print high quality pictures.  With great connectivity features, it is perfectly designed for printing holiday snaps, whilst on the beach or for use at home.  

As HP’s latest addition to its range of award winning portable photo printers, the HP Photosmart 335 Compact Photo Printer is designed for maximum portability and ease of use. With five built-in memory card slots for direct printing from all major cards[1] and a front panel USB port which connects to any PictBridge-enabled camera and to most USB flash drives, this printer is ideal for occasions when people want to share the moment as it happens, capture stunning scenery, or video stills in an instant. The optional Bluetooth accessory2 means users can print straight from a Bluetooth enabled camera phone or PDA - allowing more freedom to print photos as and when needed. 
With a standard power supply, the HP Photosmart 335 Compact Photo Printer is ideal for use away from home. For maximum mobility, the printer can be equipped with an optional battery which ensures up to 75 photos can be printed in a single charge. A custom made case to make carrying easier and the in-car adapter (sold separately) which can also be used to recharge the optional battery means users can remain truly portable and print whenever, wherever. Other optional accessories available for use with this compact photo printer include an HP inkjet print cartridges and HP papers.  
A simple one-touch command button and clear 3.8 LCD screen allows users to easily view and select photos and also print still sequences from video action clips - meaning that fun events caught on video via a digital camera can be printed instantly. The delete button enables keen photographers to free up space on memory cards, whilst HP Real Life technologies can be used to further improve images such as removing red-eye and adjusting contrast - all without a PC. 
For use at home, HP Image Zone software enables photographers to enhance, organise and edit photos on their PC. 
Users can produce rich, vivid photos that will resist fading for generations3 using the HP 343 Tri-Colour Inkjet Print Cartridge with HP Vivera Inks. For professional quality black and white photos, users can capture beautiful artistic scenes, such as landscapes and architecture with the optional HP 100 Grey Inkjet Print Cartridge. Keen photographers will benefit from different HP Photo Packs for best value photo printing. 
Using HP Premium Plus Photo Paper, which is specially designed to work with HP printers and inkjet print cartridges to deliver the best possible results, photo enthusiasts can print borderless 10 x 30 cm panorama photos,  and , 10 x 15 cm photos in as little as 60 seconds. 
The HP Photosmart 335 is available from August 2005 at a recommended street price of £149.99. 
[1] Memory card slots support CompactFlash, IBM Microdrive, Memory Stick®, Memory Stick Duo® (with adapter), Mini SD (with adapter), Secure Digital/MultiMedia Card and XD-Picture Card™. 
2 Wireless printing with optional HP bt300/400 series Bluetooth wireless printer adapter (sold separately). 
3 Resists fading for up to 82 years based on Wilhelm Imaging Research light-fade testing under glass using the HP 343/344 Tri-Colour Inkjet Print Cartridge on HP Premium Plus Photo Papers using the HP Photosmart 325 or similar HP 3-ink printer. For more information on fade resistance testing factors, visit http://hp.com/go/premiumplusphoto and http://www.wilhelm-research.com 
The following inkjet print cartridge ships with the printer: 
·          HP 343 Tri-Colour Inkjet Print Cartridge, 7ml, (C8766EE). Page yield 90 pages of 10 x 15 cm size photos. £16.99 (actual prices may vary) 
The following inkjet print cartridge are compatible with the printer: 
·          HP 344 Tri-Colour Inkjet Print Cartridge, 14ml, (C9363EE). Page yield 160 pages of 10 x 15 cm size photos. £23.99 (actual prices may vary) 
·          HP 100 Grey Photo Inkjet Print Cartridge, 15ml (C9368AE). Page yield 80 pages of 10 x 15 cm size photos. £17.99 (actual prices may vary) 
Photo Packs 
·          HP 343 Series Photo Pack with 100 sheets of 10 x 15 cm HP Premium Photo Paper (C7934EE). £20.99 (actual prices may vary) 
Photo Papers 
·          HP Premium Plus Photo Paper, glossy (Q2503A), 10 x 15 cm (borderless), 20sheets. £6.99 (actual prices may vary) 
·          HP Premium Plus Photo Paper, glossy (Q6573A), 10 x 30 cm (borderless), 20 sheets. £10.99 (actual prices may vary) 
  
About HP 
HP is a technology solutions provider to consumers, businesses and institutions globally. The company’s offerings span IT infrastructure, global services, business and home computing, and imaging and printing. For the four fiscal quarters ended Jan. 31, 2005, HP revenue totaled $81.8 billion. More information about HP (NYSE, Nasdaq: HPQ) is available at www.hp.com. 

Posted: Sat - July 2, 2005 at 10:27 PM          

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