Press Release: HumanEyes 3D Receives 2005 PIA/GATF InterTech Technology
Award
HumanEyes is proud to announce that its HumanEyes
3D software solution is a recipient of a 2005 PIA/GATF (Printing Industries of
America/Graphic Arts Technical Foundation) InterTech Technology Award™.
HumanEyes 3D software was selected from among a record-breaking 52 solutions
nominated for the prestigious award.
Inaugurated in 1978 to foster awareness and
understanding of advanced graphic arts technology, the PIA/GATF InterTech
Technology Award honors excellence in innovative technology for the graphic
communications industry.
“We are grateful for this very
prestigious recognition, and we are thankful for the judges’ understanding
and appreciation of HumanEyes’ technology. Because HumanEyes is such a
departure from traditional lenticular solutions, it is hard for people to grasp
just how far this technology has come in making special effects creation a fast,
easy, far less costly, and more visually sophisticated and appealing process
than ever before,” says HumanEyes’ Dani Herzka, Vice President and
General Manager North America.
“The graphic arts community not only
reveres the InterTech Award, but it also knows that the Judges’
assessments are meaningful confirmations of a technology’s potential
value. It’s a tremendous testament to the worthiness of our
offerings.”
“Technologies such as HumanEyes 3D
software, which makes it easy to print lenticular, are giving print service
providers who thought they could not compete in certain markets a chance to do
just that—and do it easily, efficiently, and profitably,” says John
Lind, PIA/GATF Senior Research Scientist.
According to the award organizers, the
judges’ comments reveal another trend among this year’s PIA/GATF
InterTech Technology Award recipients and nominees: technologies are becoming
not only user friendly for printers, but they have also become even more so for
creative professionals, print buyers and others involved in graphic
communications.
HumanEyes 3D
Software
This patented software significantly
eases a printer’s entry into the burgeoning and profitable; but previously
specialized and expertise-essential, 3D lenticular market. The substantial
investments and particular expertise required by yesterday’s lenticular
applications are no longer prerequisites for those seeking novel new revenue
streams today. Using off-the-shelf digital cameras, printers, and presses,
HumanEyes 3D Software creates stereo panoramic 3D pictures up to 360 degrees,
and special/lenticular effects (flip, morph, morph zoom, layered 3D, and 2D to
3D conversion). The HumanEyes 3D process has three simple steps: digital
photography, processing by HumanEyes software, and printing using existing
printing technologies.
HumanEyes 3D Customers
Speak
UNIMAC
HumanEyes
also received an endorsement from George Amann, president of Unimac Graphics,
who says: “At UNIMAC Graphics we are always on the lookout for new
technologies that will serve our customers and distinguish us in a highly
competitive marketplace. HumanEyes 3D software has given us the capability to
print lenticular and 3D projects for our customers. Until HumanEyes 3D, we felt
that conventional lenticular solutions were difficult to use and would require
additional, expensive equipment. As such, we thought 3D and lenticular to be a
specialty niche that only a few could venture into. We were able to install
HumanEyes 3D at our facility, and in a short period of time we were able to
produce amazingly realistic 3D lenticular projects. The software is highly
automated and works well with our 6 color 64: press and as well as our (4)
40” 6 and 8 color presses.
We had
no previous experience with 3D and were able to produce quality results in short
order. We have been so pleased with our results that we have been able to take
on numerous 3D projects that have added to our profitability, and expanded our
client base. This is UNIMAC’s most exciting venture and is making a
meaningful difference to our customers and
employees.”
Blanks
Imaging
In a nomination letter to the PIA/GATF
InterTech Technology Award judging committee, HumanEyes 3D customer Kevin
Schrader, VP of Operations at Blanks Imaging, says, “The fact that we can
give our customers a whole array of special, or lenticular, effects from one
easy-to-use application is something new for not just Blanks, but for the
graphic arts marketplace overall. In shortcutting the old, difficult lenticular
processes without compromising quality, HumanEyes3D has opened up several
significant new revenue paths for
Blanks.”
Druckerei
Staffner
In her nomination letter, Gabi
Staffner, manager of Druckerei Staffner in Austria, says, “At DRUCKEREI
STAFFNER Ges.m.b.H, in just 3 months we were up and running, producing amazing
3D projects for our customers who comprise advertising agencies, industrial
concerns, commercial enterprises, hotels, etc.
“With HumanEyes 3D we can offer our
clients incredibly powerful 3D effects that no one else can offer. In fact, it
has helped us to become one of the leading lenticular printing companies in
Austria and southern Germany, and has opened up new revenue streams for our
company.”
About the PIA/GATF InterTech™ Technology
Awards
Inaugurated in 1978 to foster awareness
and understanding of advanced graphic arts technology, PIA/GATF's InterTech
Technology Award honors excellence in innovative technology for the graphic
communications industry. The nomination criteria stipulate that the technology
be recently developed but out of beta and be proven in industrial application,
but not yet in widespread use. The technology must also be expected to have a
major impact on the graphic communications industry over the next five years.
Over 80% of past recipients have gone on to commercial success in the
marketplace.
PIA/GATF sponsors the award as a service to
the graphic communications industry, and the organization coordinates the award
process but does not select the recipients. InterTech Technology Award
recipients are chosen by an independent, anonymous panel of judges. The judges,
distinguished within the industry, all have demonstrated experience in
evaluating or commissioning new products or technologies, plus expertise in
premedia work, printing, binding and finishing, and related software and
services. The judges review each nomination
thoroughly.
Each year, PIA/GATF publishes a technology
review booklet profiling all of the current year’s nominees, with special
emphasis on the award recipients.
The coveted Lucite™ InterTech stars,
recognized industry wide as a symbol of technological innovation and excellence,
will be presented to 2005 award recipients at an annual banquet, which hosts an
impressive audience of industry leaders, at the 2005 PIA/GATF Fall
Administrative Meetings to be held November 10–13 in San Francisco,
California.
A technology review booklet showcasing all 52
of the current year’s nominated technologies will be produced by Graphic
Arts Monthly for PRINT 05® & CONVERTING 05SM, which is being held
September 9–15, at Chicago’s McCormick
Place.
For
more information about the 2005 InterTech Technology Awards or the 2006 program,
contact John Lind, PIA/GATF’s Senior Research Scientist, at 412/259-1815
or
<mailto:jlind@piagatf.org>jlind@piagatf.org.
About
PIA/GATF
PIA/GATF is the world's largest
graphic arts trade association, representing an industry with more than 1.2
million employees. It serves the interests of more than 12,000 member companies.
PIA/GATF, along with its affiliates, delivers products and services that enhance
the growth, efficiency, and profitability of its members and the industry
through advocacy, education, research, and technical information.
About HumanEyes Technologies
Ltd.
HumanEyes Technologies Ltd., with offices
in Jerusalem, Israel and New York, U.S.A, has developed and patented simplified
methods for creating stereo panoramic 3D pictures. Using mathematical algorithms
developed at Hebrew University, the software bypasses optical limitations that
have existed for over 90 years to allow creation of a new standard in 3D
pictures. Advertisements created using this technology have been measured to
cause a dramatically increased impact on the
viewer.
HumanEyes' investors and Board of Directors
include: Benny Landa (the founder and former CEO of Indigo, which was sold to
Hewlett-Packard), Mimi Sela from Landa Ventures, and Alon Dumanis of the
Van-Leer Group. The Chairman is Yoav Chelouche, the former CEO and President of
Scitex, HumanEyes' CEO is Gideon Ben-Zvi, the founder and CEO of Ligature and
co-founder of Wizcom (Deutsche Burse: WZM). CTO and head of R&D is Professor
Shmuel Peleg.
Posted: Tue - August 2, 2005 at 05:39 PM