Kodak Ranks Highest in Customer Satisfaction Survey

August 16, 2005 - Kodak’s consumer-friendly EasyShare line received the highest rankings in two of four categories in J.D. Power and Associates 2005 Digital Camera Satisfaction Survey. Receiving accolades in the $200-399 and $199 and below price points, Kodak’s EasyShare system ranked best in customer satisfaction for performance, connectivity, cost and appearance. This is the second year in a row that Kodak has taken top honors in the $200-399 segment.

Kodak offers 12 EasyShare models at $199 and below and 13 cameras in the $200-399 range. Kodak led the American digital camera market last year, with a 22.1 percent market share, stemming from strong sales of its simplified Easyshare line. Kodak shipped 2.15 million cameras in 2004, but its sales this year have not exhibited the same growth.

Posted: Tue - August 16, 2005 at 01:10 PM