Kodak reshapes its image
One of Eastman Kodak Co.'s most prized possessions
is about to get a makeover aimed at taking the company's image beyond the era of
the little yellow box. Rochester's largest employer is launching a comprehensive
campaign to modernize and enhance the meaning of the Kodak name to customers
across the globe.
Posted: Thu - August 18, 2005 at 07:39 AM